{"repo":"aaron-he-zhu/aaron-marketing-skills","free":true,"listed":false,"github":"https://github.com/aaron-he-zhu/aaron-marketing-skills","clone":"git clone https://github.com/aaron-he-zhu/aaron-marketing-skills.git","description":"120 marketing skills + 8 commands for Claude Code & AI agents across 7 disciplines — SEO/GEO, influencer, paid ads, email, product launch, organic social & brand narrative — on one shared contract, with 8 auditor gates: CORE-EEAT · CITE · STAR · ROAS · SEND · RAMP · ECHO · TALE.","language":"Python","stars":2592,"topics":["agent-skills","brand-messaging","brand-narrative","claude-code","claude-skills","content-optimization","creator-marketing","email-marketing","generative-engine-optimization","geo","influencer-marketing","marketing","marketing-automation","organic-social","paid-advertising","product-hunt","product-launch","roas","seo","social-media-marketing"],"license":"Apache-2.0","category":"ai_agent_framework","readme_excerpt":"
\n\n# Aaron Marketing Skills\n\n**120 marketing skills — brand narrative, SEO/GEO, influencer, paid ads, email, launch, social — on one contract.**\n\n

\n \"GitHub\n\n \"Version\"\n\n \"License\"\n \"Last\n

\n

\n \"skills.sh\"\n \"ClawHub\"\n \"SkillHub\"\n \"ClaudeSkills\"\n

\n\n**English** | [Deutsch](docs/README.de.md) | [Español](docs/README.es.md) | [Français](docs/README.fr.md) | [Italiano](docs/README.it.md) | [日本語](docs/README.ja.md) | [한국어](docs/README.ko.md) | [Português](docs/README.pt.md) | [简体中文](docs/README.zh.md) | [繁體中文](docs/README.zh-Hant.md)\n\n
\n\nA library of Claude Skills and slash commands that turns a chat agent into a marketing operator. Seven disciplines and a shared protocol layer, at a glance:\n\n| Layer | Skills | Lifecycle (phase directories) | Framework → gate | Entrypoint |\n|-------|--------|-------------------------------|------------------|------------|\n| **Narrative** | 16 | trace → architect → land → evaluate | [TALE](references/tale-benchmark.md) truth / system / effectiveness profiles | `/aaron-marketing:narrative` |\n| **SEO/GEO** | 16 | survey → implement → tune → evaluate | [CORE-EEAT](references/core-eeat-benchmark.md) → `content-quality-auditor` · [CITE](references/cite-domain-rating.md) → `domain-authority-auditor` | `/aaron-marketing:seo-geo` |\n| **Social** | 16 | explore → craft → host → observe | [ECHO](references/echo-benchmark.md) asset / program-maturity profiles | `/aaron-marketing:social` |\n| **Email** | 16 | setup → engage → nurture → deliver | [SEND](references/send-benchmark.md) → `email-quality-auditor` (EQS) | `/aaron-marketing:email` |\n| **Paid ads** | 16 | research → orchestrate → activate → scale | [ROAS](references/roas-benchmark.md) → `ad-account-auditor` (RQS) | `/aaron-marketing:ad` |\n| **Influencer** | 16 | scout → target → activate → report | [STAR](references/star-benchmark.md) → `creator-content-auditor` (SQS); `fit-scorer` produces the Suitability (S) read | `/aaron-marketing:influencer` |\n| **Launch** | 16 | research → assemble → mobilize → prove | [RAMP](references/ramp-benchmark.md) preflight / execution / outcome profiles | `/aaron-marketing:launch` |\n| **Protocol layer** | 8 | — (shared machinery, outside the phase flows) | 7 truth registries (entity · creator · offer/claims · consent · launch · channel · narrative) + HOT/WARM/COLD memory | — |\n\n`/aaron-marketing:auto` routes any natural-language goal across all of it. Skills and commands are **plain Markdown**; small Bash/Python-stdlib runtimes provide hooks, validation, scoring, registry events, private operational run events, connectors, and CI checks (no `pip`, no build step). **Every skill runs at Tier 1 with data you provide**; connectors only automate retrieval or an explicitly approved mutation.\n\nThe authoritative typed topology is [`references/system-catalog.json`](references/system-catalog.json); see the [generated system architecture](docs/system-architecture.md) for the readable four-layer map, all 120 paths, registry owners, auditor sinks, and distribution profiles.\n\n> The pre-merge standalone repos are now **signpost repos** pointing here — [seo-geo-claude-skills](https://github.com/aaron-he-zhu/seo-geo-claude-skills) (final 20-skill line preserved at tag `v9.9.12`) and [influencer-marketing-agent-skills](https://github.com/aaron-he-zhu/influencer-marketing-agent-skills) (final IMPACT line at tag `standalone-final`). Sibling-repo policy: [docs/repo-family.md](docs/repo-family.md).\n\n---\n\n## Contents\n\n- [Why this library](#why-this-library)\n- [Install](#install)\n- [First run](#first-run)\n- [Capability profiles](#capability-profiles)\n- [Architecture](#architecture)\n - [The shared skill contract](#the-shared-skill-contract)\n - [The system: a four-layer marketing operating system](#the-system-a-four-layer-marketing-operating-system)\n - [Quality system: eight frameworks, eight gates](#quality-system-eight-frameworks-eight-gates)\n - [The protocol layer](#the-protocol-layer)\n - [Memory & automation hooks](#memory--automation-hooks)\n- [Skill catalog](#skill-catalog)\n - [Narrative — TALE (16)](#narrative--tale-16)\n - [SEO/GEO — SITE (16)](#seogeo--site-16)\n - [Social — ECHO (16)](#social--echo-16)\n - [Email — SEND (16)](#email--send-16)\n - [Paid Ads — ROAS (16)](#paid-ads--roas-16)\n - [Influencer — STAR (16)](#influencer--star-16)\n - [Launch — RAMP (16)](#launch--ramp-16)\n - [Protocol layer (8)](#protocol-layer-8)\n- [Commands](#commands)\n- [Connectors & enhancement tiers](#connectors--enhancement-tiers)\n- [Recommended workflows](#recommended-workflows)\n- [Repository layout](#repository-layout)\n- [Design philosophy](#design-philosophy)\n- [Quality guards (CI)](#quality-guards-ci)\n- [Contributing & project docs](#contributing--project-docs)\n- [Disclaimer](#disclaimer)\n- [License](#license)\n\n---\n\n## Why this library\n\n| Principle | What it means in practice |\n|-----------|---------------------------|\n| **Keyless by default** | Every skill works at **Tier 1** with data you paste or pull from free/first-party sources. Paid tools and MCP servers are an opt-in convenience, never a precondition. Paid-ads skills score from your **own-account manual export** — keyed ad APIs are never required. |\n| **Content-first, executable contracts** | Skills remain Markdown. Small Bash/Python-stdlib runtimes make scoring, state, safety, and conformance deterministic without adding package dependencies. |\n| **One shared contract** | All 120 skills expose the same seven sections and self-declare `discipline` + `phase` metadata, so the library behaves like one operating system: each skill knows its inputs, outputs, and the next best skill to hand off to. |\n| **Gated quality** | Eight benchmarks drive eight auditor-class gates that emit structured, machine-checkable verdicts — not vibes. Success/failure/batch hooks surface invalid writes through bounded checks. Pre-commit/CI protect committed Git content from PII; they do not validate ignored runtime artifacts. |\n| **Truth lives in events** | Seven append-only registry streams are canonical; owner-controlled projections expose entity, creator, claims, consent, launch, channel, and narrative state without destructive queues. |\n| **Memory across turns** | A HOT/WARM/COLD memory model carries findings, scores, and open loops between skills and sessions, sanitized on the way in. |\n| **Plain voice** | Skills ship an AI-slop detector and a banned-phrase list so output reads like a human wrote it. |\n\n---\n\n## Install\n\nUse it with Claude Code, any Agent Skills-compatible host, or a plain `git clone`:\n\n| Host | Install |\n|------|---------|\n| **Claude Code** | `/plugin marketplace add aaron-he-zhu/aaron-marketing-skills` then `/plugin install aaron-marketing@aaron` |\n| **Codex · Cursor · OpenCode · Antigravity · Gemini CLI · Copilot CLI · OpenClaw · Hermes · [70+ hosts](https://github.com/vercel-labs/skills#supported-agents)** | `npx skills add aaron-he-zhu/aaron-marketing-skills` |\n| **Agent Plugins v1 clients · Portable Lite** | Download `aaron-marketing-skills-19.2.0-agent-plugin-v1-lite.tar.gz` from the [v19.2.0 release](https://github.com/aaron-he-zhu/aaron-marketing-skills/releases/tag/v19.2.0), unpack it, and install the extracted plugin directory |\n| **[SkillHub.cn](https://skillhub.cn) (中文社区)** | `skillhub install ` (e.g. `aaron-campaign-architect` or legacy unprefixed slugs like `keyword-research`) |\n| **Any host** | `git clone https://github.com/aaron-he-zhu/aaron-marketing-skills` |\n\nIn Claude Code, `marketplace add` only registers the catalog — run `/plugin install aaron-marketing@aaron` (or pick it from `/plugin`) to actually enable the skills and commands. To pull a **single** skill on a generic host: `npx skills add aaron-he-zhu/aaron-marketing-skills -s keyword-research`. Browse the bundle on the [skills.sh registry](https://skills.sh/aaron-he-zhu/aaron-marketing-skills). Per-agent directories, frontmatter quirks, and what degrades outside the plugin: [docs/agent-compatibility.md](docs/agent-compatibility.md) (verified 120/120 installable, 2026-07).\n\nInstalling the plugin adds **nothing** to your `/mcp` list — the MCP catalogue lives in [`docs/mcp-catalog.json`](docs/mcp-catalog.json), deliberately outside the plugin-root `.mcp.json` path that Claude Code auto-registers, so it is a copy-paste reference only (see 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